Worldcom EMEA offers Special PR Package for exhibitors at Mobile World Congress 2011

Barcelona, December 16, 2010 - Worldcom PR Group EMEA has devised a complete yet flexible PR package to help GSMA Mobile World Congress exhibitors generate effective press coverage from their presence at the event, to be held on 14th-17th February 2011 in Barcelona, Spain.

Worldcom special PR Package for Mobile World Congress 2011 includes the arrangement of one-on-one interviews with specialized journalists, presence on site and comprehensive PR support during the show. Exhibitors can choose between the following options, according to their regional priorities:
- Southern European Package: Italy, France, Spain and Portugal
- Northern European Package: UK, Nordics and the Benelux
- Central and Eastern European Package: DACH region and up to 2 selected Eastern European countries.
Companies interested in achieving media impact in different regions count with the possibility of choosing countries selectively. Besides, Worldcom PR Group can also offer PR Packages covering Asia Pacific and the American Region.

The GSMA Mobile World Congress is the leading mobile industry’s event with more than 49,000 visitors in 2010. In the past edition, approximately 1,300 companies showcased their organisations through exhibition and hospitality space across eight halls at Fira Barcelona. During the event, journalists have extremely busy schedules and it gets really difficult to attract and hold their attention on site. This is where Worldcom EMEA’s PR Package can help: with a fixed fee for one-on-one meetings with target publications, customers are assured of a good return on investment.

Worldcom can also provide additional PR services, such as pre-announcements for MWC2011, announcements in web 2.0 format, blog news, Twitter program, press conferences and localized press material. In addition, Worldcom partners can also offer MarCom services to the companies who may need them.

“Worldcom’s PR Package during Mobile World Congress allows customers to benefit from a high quality and results-oriented approach, common to all Worldcom EMEA offices. With just one-stop shop companies can have all their PR needs at the show fulfilled, knowing before hand that their ROI is guaranteed”, said Corinna Voss, Worldcom EMEA Chair.

Worldcom PR Group has successfully offered PR services during the previous editions of Mobile World Congress. Companies like Gemalto, Genaker, Nimbuzz have trusted Worldcom partners from different countries for managing press relations during the tradeshow in Barcelona.

Interested parties can contact their local Worldcom office for further information (see www.worldcomprgroupemea.eu for details) or email Imma Folch, Worldcom EMEA’s Marketing Chair, at folch@lfchannel.com

About Worldcom PR Group

Worldcom Public Relations Group is the world’s leading partnership of independently owned public relations counseling firms, with some 109 offices in 95 cities worldwide. Established in 1988, it was formed so that the strongest, most capable independent public relations firms could serve national, international and multi-national clients while retaining the flexibility and client-service focus inherent in independent agencies. Through The Worldcom Group, clients have on-demand access to in-depth communications expertise from professionals who understand the language, culture and customs of the geographic arenas in which they operate. Visit www.worldcomgroup.com for more information.

Worldcom EMEA currently comprises 34 agencies with strong expertise in consumer, healthcare, travel & tourism, technology, energy & environment, financial services, investor relations, public affairs and crisis & issues management. Clients include Unilever, Johnson & Johnson, Panasonic, Sony Ericson, LG Electronics, the EU Anti-Tobacco Campaign, Verbatim and Palm. Visit www.worldcomprgroupemea.com for more information.

Press Information:

Press Office Worldcom PR Group EMEA:

LF Channel
Flor Calveiro
Email: fcalveiro@lfchannel.com
Twitter:@WorldcomEMEA
Tel: +34 93 418 81 51
http://www.lfchannel.com

Worldcom EMEA offers Special PR Package for exhibitors at Mobile World Congress 2011 (163)