LF Channel, new PR & social media agency for Datumize, the startup specialized in Dark Data

By April 19, 2016 April 21st, 2016 Uncategorized

Datumize, a rapidly growing disruptive software technology company based in Barcelona, has selected the PR and content marketing agency LF Channel for planning, managing and implementing its PR and social media strategies.

Datumize is a fast growing startup that develops its own technology for allowing companies to capture, process and integrate unexplored dark data, and help them make the right business decisions to increase revenue and decrease cost. Currently, up to 99% of business data is most likely unexplored, hidden in the internal communication network or within complex industrial devices. LF Channel will support Datumize in the communication of activities through effective corporate messages management to its targets, from big companies to SMBs, and also to partners and potential partners.

“At LF Channel we have a wide experience in managing communication campaigns for the tech sector. We are specialized in turning technical concepts into attractive messages that are easy to understand for each target”, said Imma Folch, LF Channel’s CEO. “We are very excited to start to work in this new communication project, and also to support Datumize in its growth and expansion.”

Adrian Hinrichsen, Marketing and Business Development Director in Datumize, explained: “LF Channel is a trusted and creative partner that will help us to place our messages and communicate our services to the Spanish media. This support is essential to boost our growth after the recent and powerful investment that we have received from Inveready, Caixa Capital Risc and private investors”.

As from now, LF Channel is the press office and social media agency of Datumize and will be responsible for managing corporate communications with media and influencers, as well as for the development of its online community.